Event Marketing Manager / Senior Executive

About the Role

We are seeking a strategic and growth-driven Event Marketing Manager to lead Event Quest’s next phase of expansion.

This role goes beyond selling events. You will play a critical role in shaping EQ’s growth strategy by building long-term client partnerships, strengthening market positioning, and translating EQ’s internal strengths into scalable, market-facing solutions.

Key Responsibilities

Sales Strategy &

  • Business Development

  • Drive sales growth by expanding EQ’s market presence and securing new business opportunities across relevant sectors.

  • Lead major business proposals, pitches, and negotiations by translating client objectives into strategic event and marketing solutions.

Marketing Strategy

  • Design and execute a growth-driven sales and marketing strategy with clear funnels, segmentation, and performance tracking.

  • Analyse market trends, client needs, and sales performance to continuously refine growth plans and pricing strategies.

  • Support company strategic growth initiatives through integrated marketing efforts.

  • Gather market insights, monitor industry trends, and analyse customer behaviour to identify opportunities for new service offerings and business segments.

Brand &

  • Market Positioning

  • Strengthen EQ’s positioning as an Event Marketing Agency, not just an event organiser.

  • Communicate and elevate EQ’s brand story, values, and capabilities across all client and stakeholder touchpoints.

  • Increase company visibility through thought leadership, partnerships, networking, and strategic marketing channels.

Team Leadership &

  • Capability Building

  • Build, lead, and develop a high-performing Sales &
    • Marketing team.

  • Coach team members to adopt a consultative, value-based selling approach.

    • Requirements

    • Proven experience in sales, business development, or marketing, preferably within the event, creative, or service industry.

    • Strong business acumen with the ability to balance creativity, commercial goals, and operational realities.

    • Excellent communication, presentation, and negotiation skills.

    • Solid project management experience with the ability to manage multiple priorities.

    • Demonstrated leadership experience in managing and developing teams.

    • Growth mindset with the ability to think strategically and long-term.

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